Quick answers before the call.
White Label or Turnkey, the sportsbook and casino, risk, compliance and pricing, answered in plain words.
Questions by topic
General Platform
What type of platform is First Minute Gaming?
First Minute Gaming is a modular iGaming B2B platform offering White Label, Turnkey, and API/iFrame integration options. Operators can choose a fully managed setup or selectively integrate certain verticals such as Sportsbook, Casino, Risk Management, or Data.
Who is First Minute Gaming designed for?
For startups entering the market (White Label), growing operators (Turnkey), and established brands seeking to upgrade existing platforms (API/iFrame).
Is First Minute Gaming modular?
Yes. Every component (Sportsbook, Casino, Risk, Payments, Bonus Engine, or Data) can be sold individually or bundled.
Which regions does First Minute Gaming target?
While we are currently targeting the Caribbean, LATAM, and Africa (retail and online), we welcome you to reach out if you are outside of these areas. We support multi-currency including Fiat, localised wallets, and crypto (optional).
White Label
What is included in the White Label solution?
We manage everything on the platform for you: hosting, payments, reporting, compliance, Sportsbook, Casino, and Risk Management service (player profiling). You just focus on building your brand and finding your players.
Is the Risk Management service included in White Label?
Yes, our standard Risk Management service is included (player profiling and monitoring). We also offer more robust Risk Management optional add-ons, such as providing a dashboard and manual controls.
Turnkey
What is the difference between Turnkey and White Label?
With our White Label service, we manage everything for you. With our Turnkey service, you get full control: custom UI/UX, more in-depth configuration, integrations with your own tools, advanced CRM, segmentation, and multi-brand support.
Does Turnkey include account management?
Yes. You get a dedicated account manager and ongoing technical support.
Sportsbook
Which Sportsbook features are included?
We include odds feed, settlements, multi-sport coverage, live betting, pre-match betting, betting slip builder, boosts, combo promotions, system bets (all k/n combinations), cash out, partial cash out, and responsible gambling tools.
Do you support Bet Builder / SGP?
Yes. A new version is already in development, football first, then other sports.
Casino
Which casino aggregator is used?
First Minute Gaming supports multiple aggregators. Relum is the main partner for engagement tools, admin panel, and bonus management, giving access to 17,000+ games.
Is game development offered?
Yes, slots and instant games can be developed as branded or exclusive games through our game studio partnership program.
Risk Management
How do you identify sharp or arbitrage players?
We identify these risky bettors through profiling, behaviour tracking, correlation patterns, bet velocity, and exposure modelling.
Payments & Compliance
Is the platform compliant with regulations?
Yes, we utilize AML procedures, responsible gaming tools, KYC/verification integrations, GDPR and reporting frameworks. We also assist with licensing as an optional add-on for White Label operators.
Pricing
Do you display pricing publicly?
No. Pricing depends on the modules and markets you need, so our sales team quotes it for you, with no hidden fees.
How do you stay transparent on pricing then?
We provide fast sales callbacks, share pre-defined pricing ranges, give a clear breakdown of each module during the demo, and provide transparent contract and SLA terms.
See it live in 30 minutes.
Book a demo and we’ll walk you through the platform on your schedule.
- A live walkthrough of the platform
- A tour of the reporting, risk tools and CMS
- A pricing and timeline conversation for your market
- Run by a product specialist
- No obligation
